Marianna ChillauSustainable Startups: 5 Italian Companies that Combine Business with Social ResponsibilityFor years sustainability and environment protection have been at the heart of public debate and national governments’ actions. However…Apr 16, 2021Apr 16, 2021
Marianna ChillauCustomer Retention: The Zappos CaseHow important are empathy and customer relationship in a digital business? Can the human factor determine the success of an eCommerce…Mar 18, 2021Mar 18, 2021
Marianna ChillauAnimated GIFs: Why They are so Popular and How to Effectively Use Them in Your Email Marketing…A way to experience a 103% increase in the Conversion rate and a 42% increase in the Click-through rate of your emails? Try using animated…Mar 11, 2021Mar 11, 2021
Marianna ChillauSustainable eCommerce: How startup Olive is changing deliveryIf there is a lesson we all tragically learned thanks to the pandemic is that we are part of an ecosystem which is far bigger than us…Mar 4, 2021Mar 4, 2021
Marianna Chillau5 Tips on How to Recover Abandoned CartsDo you know the statistics about the Abandoned Cart Rate in the eCommerce sector? You will be amazed at how high this rate can be and how…Feb 24, 2021Feb 24, 2021
